Easter Spam-day

Erik Cooper —  April 21, 2011 — 2 Comments

Easter Sunday. The Oscars of the church world. The Super Bowl of pastoral leadership. The Royal Wedding of religious gatherings.

It’s here.

One of two weekends a year that the market for church attendance outpaces the demand for Justin Beiber t-shirts.

Mailboxes, radio stations, and social media sites are full of invitations. Creative teams are mobilizing, dreaming, and building bigger and better experiences to cut through all the noise. Extra services, catchy videos, new music, edgy sermon titles, live animals (oops, wrong holiday) endeavor to capture the attention of our 140 character world.

Our church is no different (see, I even subtly added a link there).

But amidst the deserving cynicism of our American “consume your favorite version of God” culture, I still believe in the simple beauty of why we gather together on Easter Sunday (or any Sunday for that matter).

Jesus is alive.

No, seriously. Did you catch that? Don’t let the number of times you’ve heard that phrase numb you to the reality of it. The Creator made a way to repair my brokenness when there was no do-it-yourself manual available.

And while gathering in an auditorium to sing a few songs and hear a sermon isn’t what defines this eternal gift, it is vitally important to remember. To commemorate. To celebrate the beautiful reality that God made a way for us. All of us.

We simply want to share that with you.

So forgive us if our passion begins to look like a Facebook spam campaign. Sometimes we get carried away. I’ll be the first to admit, an hour in church this Sunday isn’t what God wants from you. But you never know what that hour could set in motion for the other 167 hours of your week.

Find a good, Bible believing church near you. Encounter the reality of Jesus once again. Then ponder what the message of Easter might mean for the other 364 days of your year. In the everyday. Where it counts.

Happy Easter everybody. Jesus is alive.

2 responses to Easter Spam-day

  1. Curtis Honeycutt April 21, 2011 at 11:27 am

    Erik, I’m praying for CityCom this weekend…hope it’s a great one!

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